Category: CRM

Most companies do not fail because of their CRM software. They fail at CRM implementation. Our Sales Excellence Study shows a consistent picture: between 70 and 80 percent of all companies use only around 20 percent of the potential their

🎯 The honeymoon phase in CRM is the most underrated lever in customer management. The contract is signed, the commission is booked, the solution is delivered. And then, in most companies, nothing happens. Your customer is left alone with what

The sobering truth about your CRM potential 📊 Our annual Sales Excellence Study shows a consistent picture: between 70 and 80 percent of all companies use only around 20 percent of the CRM potential their system could actually offer. The

If you want to run a successful CRM implementation, you face more than 600 systems on the market today. And still, more than half of all CRM projects fail to deliver the business results they promised. The reason is rarely

The silent problem: Half of all patients don’t follow a recommendation The doctor prescribes a treatment. The patient listens attentively, nods, goes home. And then? Studies consistently show that around 50 percent of all patients do not adhere to the

A window that opens and closes quickly The honeymoon phase in automotive sales describes the period immediately after vehicle handover. Depending on the brand and customer profile, it lasts from two weeks to two months. It is the moment when

What does a CRM consultant actually do in everyday business? The question of what a CRM consultant does keeps coming up. They connect customer strategy, processes and systems. The goal is not the introduction of a tool, but the measurable